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Jun 13, 2023Liked by Matthew Barr

As the protest campaigns linked to 'Fight for the Bight' in Australia and 'Right to Roam' in the UK show, numbers on the ground matter. Turning up matters. Collective action matters. Action sports folk are great at visual media and storytelling, so our participation in protest is necessary ethically and politically, but it's also very effective in promoting the issues in relatable ways to wide audiences.

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Jun 13, 2023Liked by Matthew Barr

I think you hit the nail on the head when you say that most of us do not have a proper comprehension of what affect climate change will have on us.

People need a stark dose of reality.

I remember the “when the wind blows” film about nuclear holocaust and how that truly scared the s**t out of me.

Time for some more of that!

I hate to say it, but humans always (generalising) have the “what’s in it for me” thing going on.

Look at the North London riots. At its height it was more about stealing a flat screen tv than protesting about the death of a young black man.

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founding
Jun 13, 2023Liked by Matthew Barr

Second time today I am reminded that is better to be an imperfect activist than a perfect inactivist. Thanks again for the strong nudge that we all need.

Side note: We shall see what France really does for Train :P

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This is one of the most important articles about this issue - because the disconnect is a gaping hole in the outdoor industry and the outdoor community. Yes a few key players like Patagonia, POW, etc are loudly and deeply engaged as mentioned, but the majority, especially in sports like cycling are MIA, and when approached for funding, partnering in storytelling, etc, noticeably decline. It’s a choice to not be involved.

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